{"id":96,"date":"2016-01-31T21:48:25","date_gmt":"2016-01-31T21:48:25","guid":{"rendered":"http:\/\/webkarma.it\/blog\/?p=96"},"modified":"2016-03-22T12:25:29","modified_gmt":"2016-03-22T12:25:29","slug":"informare-e-meglio-che-vendere","status":"publish","type":"post","link":"http:\/\/www.webkarma.it\/storytelling\/informare-e-meglio-che-vendere\/","title":{"rendered":"Informare \u00e8 meglio che vendere"},"content":{"rendered":"<p>Educa ed informa invece di interrompere e vendere.<br \/>\nDavid Meerman Scott &#8211; Marketing Guru<br \/>\n@dmscott<\/p>\n<p>Quanto \u00e8 bella la pubblicit\u00e0 durante i film! E le telefonate a casa di telemarketing? Non aspettiamo altro! Se dedichi le stesse energie che usi per disturbare qualcuno e convincerlo di qualcosa, per informarlo ed educarlo quando ne ha bisogno moltiplicherai i tuoi risultati.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Educa ed informa invece di interrompere e vendere. David Meerman Scott &#8211; Marketing Guru @dmscott Quanto \u00e8 bella la pubblicit\u00e0 durante i film! E le telefonate a casa di telemarketing? Non aspettiamo altro! Se dedichi le stesse energie che usi per disturbare qualcuno e convincerlo di qualcosa, per informarlo ed educarlo quando ne ha bisogno [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":97,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[9],"tags":[],"class_list":["post-96","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-web-marketing-mantra"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v21.8 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Informare \u00e8 meglio che vendere - WebKarma<\/title>\n<meta name=\"description\" content=\"Webkarma \u00e8 il mio blog sullo storytelling aziendale nel mondo del marketing\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"http:\/\/www.webkarma.it\/storytelling\/informare-e-meglio-che-vendere\/\" \/>\n<meta property=\"og:locale\" content=\"it_IT\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Informare \u00e8 meglio che vendere - 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